For understanding user behavior in the IPL context, this article is a goldmine https://hindiwow.com/from-stadium-to-smartphone-ipl-engagement-evolution/ . It outlines how fans have migrated from watching games in person or on TV to engaging on mobile platforms — not just watching, but participating via polls, fantasy sports, and real-time chats. It can give your team a good sense of what fans expect today.
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Yes, that’s a valuable read. As someone who built a cricket quiz app, I can confirm users are far more interactive and expect integrated experiences now. This article captures that new mindset brilliantly.
My company is exploring sports-related apps, especially for cricket. We need insights into how user behavior has evolved in cricket, especially the IPL. Any content you’d suggest reading?